Month: April 2019

Blas Giffuni speaking at IAB Colombia

Educating brand marketers on SEO

I've been helping companies around the world on their international SEO and globalization strategies for more than a decade. It's been an…


Quality of Translation and Local Expertise. The key of successful localized websites 1

Quality of Translation and Local Expertise. The key of successful localized websites

It’s no secret that a customer’s journey to find answers to both simple and complex questions usually involves them accessing a search…


International visitors represented by different pieces of luggage

Use Website Analytics to Better Serve Global Audiences

If your company is growing and expanding its global reach, you must make sure your business objectives are aligned with the needs of your…